Echo Ads can provide financial advisors with qualified pension leads from a wide range of clients, from individuals seeking pension transfers to customers with frozen pensions. Here you will learn how we generate our leads and why you should choose us to provide yours.

What type of pension leads can you buy from Echo Ads?

We provide a wide range of pension lead types to ensure that we cater for financial advisors with an array of different specialities. All of our leads are sourced directly for Google searches related to pensions to ensure they are from relevant and eligible customers.

The following type of pension leads are available:

  • Pension transfers
  • Pension reviews
  • Frozen pensions
  • Annuities
  • Final salary
  • Defined benefit and defined contribution
  • Pension drawdown
  • SIPPs
  • And much more

All of the leads you purchase from us are exclusive to you - we don’t sell them to multiple financial advisors.

How we generate pension leads

We run Google Ads campaigns targeting the biggest search terms related to pensions to source the leads you need. Every second, there are 2.3 million searches performed on Google and the majority of its search result pages include Google Ads. 

This presents an opportunity for advertisers like us to tap into the search traffic that is most relevant to us, in this case, pension-related data, to drive eligible customers to our websites. These then become your leads, delivered directly to your inbox in real time.

How much our leads cost

You will be billed for your daily Google Ad campaign spend (Google advertising) and for every genuine lead* generated (*see lead refund policy for more information).

The ‘Lead Cost’ for each genuine pension enquiry generated starts at £40. We typically generate pension advice leads for between £5 and £20 in advertising costs (Google clicks).

Discounts are available for financial advisors who take multiple leads from us through our discounts scheme, which offers incentives based on the exact number of leads you take.

Why get your pension leads from Echo Ads?

There are many advantages of choosing Echo Ads for your pension enquiries. Here are just some of the reasons why financial advisors turn to us for qualified lead generation.

  • We tailor our campaigns to generate the leads you want
  • We design, manage and optimise your campaign for you
  • You don’t need a website - leads go straight to your inbox
  • Leads are exclusive to you - we don’t sell them to multiple advisors



What other types of leads can you provide for me?

All kinds! In addition to pension leads, we can also provide enquiries for customers who are looking for help with equity release, protection insurance and mortgages.

We can also provide leads for investments, estate planning and much more.

What websites do you use to generate mortgage enquiries?

We have a network of finance websites that our Google Ads campaigns send relevant customers to in real time. You can find out more about our brands here.

Do I need a website to take Echo Ads leads?

No. We use our own website to generate pension leads for you, and will design, manage and optimise your campaign for you. All you need is an inbox for all those leads.

What lead information will be provided?

All customers are required to fill in their full name, phone number (at least one), email address and postcode. For pension enquiries, there are additional fields they must fill in, including approximate pension pot value, estimated retirement age and current age.

Where can I find out more about Echo Ads?

You can find out more about what we do and how we do it on our About Us page.

Got a question we haven’t covered here? Our FAQ section is a good place to start.





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